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Inspiring Inclusion: Celebrating International Women’s Day 2024

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As we celebrate International Women’s Day in 2024, it’s a time not only to celebrate the achievements of women but also to recognise those who are making a profound impact beyond their own spheres. 

At activ Marketing Group, we have the privilege of partnering with clients who exemplify the spirit of inclusivity and empowerment, going above and beyond to create positive change in their communities. We would like to take the opportunity today to shine a light on three remarkable female clients whose dedication and passion are truly inspiring.

Lorraine Senior: Pioneering Reflexology for Special Educational Needs and Disabilities (SEND)

Lorraine Senior is a visionary force in the world of reflexology, having developed a unique framework to support individuals with additional needs through her Functional Reflex Therapy Framework (FRT). Her recent book publication underscores her commitment to sharing her knowledge and expanding accessibility to reflexology. What sets Lorraine apart is not just her innovative approach to wellness but also her tireless efforts to support special schools in Zambia, bringing the benefits of reflexology to those who need it most.

Nominated by Lisa Smith, activ franchisee in North Essex, Lisa speaks of Lorraine’s boundless dedication, stating, “Lorraine is inspirational. Her work is never-ending, and her passion is infectious. I am so glad she is a client.”

Find out more about Lorraine: Functional Reflex Therapy

Amy Ferguson: Advocating for Families and Education

Amy Ferguson’s journey from primary school teacher to entrepreneur speaks volumes about her dedication to serving her community. For nearly 15 years, Amy has been running day nurseries in South Wales, providing invaluable support to families in the face of budget cuts and economic challenges. Her role as the chair of the Cardiff and Vale Nursery Committee reflects her commitment to advocating for quality education and childcare, ensuring that every child receives the care and support they deserve.

Nominated by Tom Marley from activ’s head office team, Tom admires Amy’s unwavering dedication, remarking, “Amy never fails to surprise me. She goes above and beyond for the families that use her nurseries. She is a voice for parents and people who don’t know how to fight for what they need.”

Find out more about Amy: Fun Foundations

Kathy Griffiths: Fostering Mental Wellness

Kathy Griffiths radiates compassion and tranquillity, embodying a steadfast commitment to mental health advocacy. Through the Blackwood Wellbeing Centre in South and Mid Wales, Kathy provides a sanctuary for individuals seeking professional support in a judgment-free environment. Her dedication to promoting mental wellness, even in the face of economic adversity, has touched the lives of many, offering hope and healing to those in need.

Nominated by Mark Cooke, also from activ’s head office team, Mark highlights the importance of Kathy’s work, stating, “Mental health is such an important topic, and Kathy has set up a centre that has helped so many people to a better life free of deteriorating mental health.”

Find out more about Kathy here: Blackwood Wellbeing Centre

As we celebrate International Women’s Day, let us not only honour the achievements of these remarkable women but also recognise the collective effort to create a more inclusive and equitable society. At activ, we are immensely proud to work with such extraordinary individuals who are making a difference, regardless of gender. Today, we celebrate the strength, resilience, and unwavering determination of women everywhere.

Let their stories serve as inspiration for women and entrepreneurs alike to think outside the box, fight for what they believe in, and always believe they are good enough to make a difference. As a female led business, we will continue to push boundaries, and create an environment where everyone has the opportunity to thrive. 

Happy International Women’s Day!

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