Meet the team

The talent behind activ Digital Marketing’s internet marketing company

Managing Director Katie

Katie has worked in marketing for over 17 years. After working within in-house marketing teams in a variety of international, B2B and B2C roles, in 2014 Katie decided to branch out into her own internet marketing company with activ as a franchisee to form Bull Solutions in South Wales with clients across the UK.

Today, Katie has become activ marketing group’s owner and Managing Director following a successful acquisition in January 2021 and continues to drive the long-standing business success of activ and Bull Solutions together with our head office team and franchisees.

Outside of work Katie is an avid country music fan and would ideally have been born in Nashville, one of her favourite places in the world!

Technical Support Manager Richard

He really is the central cog in our activ wheel.

His extensive knowledge of website, server, email and domain management means projects runs smoothly and our franchisees always have the right technical answer for their clients. Over the years he has launched thousands of websites for our franchisees and direct clients.

Richard has 4 children and spends any free time playing the guitar or walking his dog, he also looks after generations of stick insects!

Technical Project Manager Tom

Starting out by creating websites as business startups, Tom turned his attention to crafting websites for businesses, ideas, and projects to help their visions and dreams get off the ground.

Tom has specialized in creating fully functional websites on WordPress on since 2014 working on a vast range of products that has allowed him to gather a wealth of knowledge and experience across a number of markets.

Tom has a great passion for clean design that captures those viewing the site and absorbs them in, exceptional UX allowing ease of use by both the user and the client, and working with clients helping bringing their ideas to life and reducing their pain points creating a more efficient workflow. This means that the website is more than just a tool for communicating information.

In his spare time, Tom likes to explore the great outdoors visiting national parks and manor houses throughout England and Wales with his wife and two children and playing computer games.

Marketing and Administration Manager Camille

Camille has been a part of activ since 2013 and knows all there is to know about what goes on behind the scenes! Her key skills lie within administration, marketing, and public relations.

She brings a great deal of organisation to the team and keeps everyone in-line in the process! Camille also loves reading and writing during her free time.

Lead Developer Tyrone

Tyrone started developing websites since 2011 and joined activ in 2014. He has a strong drive and welcomes any challenge to provide possible solutions to support the team and activ’s clients.

When he first learned to code he was building desktop applications, then at some point he tried web development and fell in love with it. He gained diverse experience starting from designing all the way to building complex functionality.

Outside of the digital world Tyrone loves spending some quality time with his family and friends.

Developer Kirby

Kirby has a keen eye for great design. He’s been developing great websites since 2009 and places particular focus on creating simple and clean sites for clients.

When he is not in front of a monitor you will find him talking walks, designing and building amazing furniture pieces and other accessories or taking care of his beloved dog and a colony of rabbits!

Developer Myles

Myles is a Web Developer whose role focuses mainly on converting web design concepts to responsive mobile friendly sites and fixing websites with issues or revisions.

She spends most of her spare time with her family. With a young family, she enjoys cuddling and snuggling with her daughter.

She also loves wandering in different places in search of something new, bizarre and wonderful.

Marketing Executive Mark

Meet Mark – the marketer with a passion for creativity and a degree in Marketing Management, specialising in sports marketing. As a two-time Chartered Institute of Marketing Pitch finalist, he’s got the industry experience to match his skills, having worked in technology, retail, and project management.

Mark’s the guy you want on your team for generating out-of-the-box ideas and producing content that makes people stop and think (or roll their eyes in a good way). But don’t be fooled by his love of creativity – he’s also a firm believer in having a solid marketing strategy in place before executing any content.

When he’s not busy being a marketing guru, Mark can be found running, attending gigs, reading, and teaching his daughter the off-side rule. Get in touch with Mark today and see how he can take your marketing game to the next level.

Our long-established business has entered an exciting phase of rebirth since Katie Bullon took over in 2021. Brought in by Katie, our dedicated and expert team is here to support franchise partners every step of the way.

We understand that entrepreneurs today are juggling more than just their business responsibilities. Life places various demands on all of us, from caregiving to social obligations, and beyond.

To address these challenges and ensure your business scales quicker and more profitably, we’ve introduced a varied support team at activ. This new feature comprises a team of carefully selected professionals dedicated to supporting our franchise partners in both personal and professional growth.

Our overall team is here to provide continuous support, ensuring tailored assistance for optimal business growth. We are committed to offering the expertise and resources you need to succeed, helping you scale your business efficiently and profitably.

With our expert team by your side, you can focus on achieving your goals and maximising your businesses potential.

Experienced Franchise Partner Turned Owner and Franchisor

Katie Bullon

Meet Katie Bullon, a dynamic entrepreneur who has walked the path from activ franchise partner to owner and franchisor of activ Franchise since January 2021. With a firsthand understanding of the challenges and triumphs of being a franchise partner, Katie is uniquely positioned to support the future success of the franchise and all who join it.

Having been in the shoes of a franchise partner herself, Katie is deeply committed to mentoring others along their journey from joining to becoming successful franchise partners.

Her wealth of experience and dedication to the franchise's growth make her an invaluable resource for those looking to embark on their own entrepreneurial ventures within activ Franchise.

Katie leads the inductions of new franchise partners and ongoing is a supportive guide who understands your journey firsthand. She is committed to helping you achieve your goals as a franchise partner both for launch and in the long term. Join us at activ Franchise and let Katie mentor you towards success.

Associate Chief Operating Officer

Fiona Marshall

Fiona Marshall plays a crucial role in supporting the scale of activ Marketing, drawing on her extensive experience in managing business transformations. She has been integral in navigating multiple buyouts, acquisitions, rebrands, and scaling initiatives, providing invaluable expertise to ensure seamless growth. Fiona's strategic approach and hands-on involvement help activ and its franchisees expand confidently, positioning the brand for continued success. Her ability to manage complex business changes while maintaining focus on growth makes her a key asset to the activ team and the broader franchise network.

Technical Project Manager

Tom Marley

Tom began his journey with websites by building tech startups, immersing himself in the dynamic and innovative world of new business ventures. This hands-on experience gave him a deep understanding of the challenges and opportunities in creating successful online platforms. After establishing a solid foundation, Tom shifted his focus to helping others turn their ideas into reality, leveraging his expertise to guide and support budding entrepreneurs. He is particularly passionate about creating clean and intuitive user experience (UX) designs, developing websites with functionalities that streamline work processes, and designing sites that effectively convert visitors into customers. In addition to his hands-on work with assisting and educating franchise partners, Tom oversees the technical team, ensuring they stay ahead of the rapidly evolving market trends and technological advancements.

Associate Head of Marketing

Carly Clark

Carly has over 20 years of experience in marketing, working with both international corporations and small to medium-sized enterprises (SMEs). She takes a practical, hands-on approach, ensuring she fully understands the unique needs and challenges of each client. Carly is known for offering straightforward, jargon-free marketing advice that helps clients achieve the best possible return on their marketing investment. Her versatility across a range of sectors, including retail, technology, and hospitality, enables her to tailor strategies to suit different business environments. Carly excels at breaking down complex technical concepts, making them easy to understand. Carly is a proud Northerner living in Wales, and still can't get her head around the fact her children have a Welsh accent!

HR Consultant

Holly Gretton

Holly Gretton is a HR professional with a difference, combining her creative flair with a deep understanding of HR. As activ Marketing’s HR Consultant, she is perfectly suited to manage the legalities of HR while fostering a culture of creativity and innovation. Holly is committed to supporting staff wellbeing and promoting a positive company culture that thrives on collaboration and fresh ideas. Her unique blend of creative thinking and HR expertise helps activ maintain a dynamic, engaged workforce, ensuring both compliance and a forward-thinking approach. This balance enables the company to grow while prioritising the needs and development of its people.

Technical Support Manager

Richard Griffin

Richard has been the Technical Support Manager at activ internet marketing company since 2008. He is the king of technical here and keeps hundreds upon hundreds of websites live, updated and fully supported!

He really is the central cog in our activ wheel. His extensive knowledge of website, server, email and domain management means projects runs smoothly and our franchise partners always have the right technical answer for their clients. Over the years he has launched thousands of websites for our franchise partners and direct clients. Richard has 4 children and spends any free time playing the guitar or walking his dog, he also looks after generations of stick insects!

Marketing and Administration Manager

Camille Atienza

Camille has been a part of activ since 2013 and knows all there is to know about what goes on behind the scenes! Her key skills lie within administration, marketing, and public relations.

She brings a great deal of organisation to the team and keeps everyone in-line in the process! Camille also loves reading and writing during her free time.

Junior Marketing Executive

Caitlin Chapman

Meet Caitlin, the Junior Marketing Executive at activ Marketing. After graduating with a First-Class degree in Digital Marketing Management and earning a Digital Marketing Techniques qualification from the Chartered Institute of Marketing (CIM), Caitlin has developed a solid foundation in both creative and strategic marketing. She thrives on creating engaging content, editing videos, managing social media platforms, and writing blogs that connect with a wide range of audiences. Her passion for digital marketing is accompanied by a commitment to staying up to date with the latest trends and industry insights. Outside of work, Caitlin enjoys creating her own social media content, running with friends and exploring new destinations through her love of travel. Caitlin's creativity makes her an invaluable member of the activ Marketing team, always bringing fresh ideas and enthusiasm to her role.

Junior SEO Executive

Dylan Silcox

Meet Dylan, a passionate and driven Junior SEO Executive who joined activ in 2024. Alongside his role at activ, Dylan is studying for a BSc (Hons) in Marketing at the University of South Wales through the Network75 scheme. This unique combination of work and study allows him to apply cutting-edge marketing theories to practical business scenarios, making him an invaluable member of the activ team. Outside of work and academics, Dylan leads an active lifestyle, frequently hitting the football pitch and passionately supporting Cardiff City FC, attending matches both home and away. Dylan’s dedication to learning, combined with his enthusiasm for football and fitness, makes him a dynamic presence at activ, and one to watch as he advances in his marketing career.

Graphic Designer

Eloise Richards

Eloise Richards is a talented designer with a keen eye for creating compelling content at activ Marketing. She brings the company’s culture and values to life through her engaging and thoughtful designs. Eloise's creativity and attention to detail ensure that every piece of content not only resonates with audiences but also reflects the core ethos of activ. Her passion for crafting visually captivating work, combined with her ability to align content with strategic goals, makes her a key contributor to activ’s success in communicating its brand message effectively. Fun fact: at her first activ event, Eloise was the first to take to the floor, showing off the best line dancing of the night!

Accountant and Franchise Partner Support Specialist

Hannah Simpson

Meet Hannah Simpson, an accomplished accountant dedicated to empowering franchise partners on their self-employed journeys. With over a decade of experience in financial management and a passion for helping others succeed, Hannah brings a wealth of expertise to the activ Franchise support panel.

Hannah's commitment to excellence is evident in her personalised approach to client service. She understands the unique challenges and opportunities faced by franchise partners and works diligently to provide tailored financial guidance and support. Whether it's navigating tax obligations, optimising cash flow, or planning for growth, Hannah is there every step of the way to ensure franchise partners have the resources and knowledge they need to thrive.

With Hannah Simpson on your side, you can rest assured that your financial matters are in capable hands. Her dedication to your success and unwavering support make her an invaluable asset to the activ Franchise community.

Business Coach and Change Management Expert

Lucy Clemenson Mills

Lucy Clementson-Mills is a seasoned business coach and change management expert dedicated to supporting franchise partners as they transition into self-employment. With a wealth of experience in guiding individuals through transformative career changes, Lucy brings a unique blend of insight and practical wisdom to the activ Franchise support panel. Lucy's expertise lies in helping individuals navigate the complexities of entrepreneurship and adapt to the challenges of running their own businesses. As a trusted advisor, she provides tailored coaching and strategic guidance to empower franchise partners to thrive in their new roles.
With Lucy's support, franchise partners gain the confidence and skills needed to overcome obstacles, seize opportunities, and achieve their business goals. Whether it's developing a growth mindset, refining business strategies, or managing change effectively, Lucy is there every step of the way to ensure franchise partners have the tools they need to succeed.

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