+70%
Platform Wide EngagementÂ
+96%
Enhanced SEO Rankings
+76%
Website and GMB Views
Maplewood Key Highlights
Project Scope:Â
Complete rebranding, new website development, and social media strategy implementation.
Objectives:Â
Refresh Maplewood’s brand identity to align with core values • Launch a user-friendly website with enhanced SEO to improve search engine rankings • Develop a consistent brand voice across social media platforms to boost engagement and support business growth.
Outcome:Â
activ Marketing delivered a cohesive and professional brand presence for Maplewood, featuring a clear and easy-to-navigate website that reflects the company’s tone and values. The integrated approach across the website and social media channels has strengthened brand awareness and supported business expansion.
The Challenge:Â
Maplewood sought to rejuvenate its brand to better reflect its core values and connect more effectively with its target audience.
The existing website was outdated and did not provide an intuitive user experience, hindering online engagement and visibility.
Additionally, Maplewood lacked a cohesive social media presence, resulting in missed opportunities for audience interaction and business growth.
The Strategy:Â
activ Digital Marketing collaborated closely with Maplewood to develop a comprehensive rebranding strategy.
This included creating a new visual identity and designing a modern, responsive website optimised for search engines to improve online visibility.
The team also crafted a tailored social media strategy to establish a consistent brand voice and foster engagement across various platforms.
The Outcome:
The rebranding initiative successfully transformed Maplewood’s digital presence.
The new website offers a seamless user experience, effectively communicating the brand’s values and services.
Enhanced SEO efforts have led to improved search engine rankings, increasing organic traffic.
The cohesive social media strategy has resulted in a unified brand voice, fostering stronger connections with the audience and supporting business growth.
